Discretion is his middle name. Regardless of how cleverly the question is phrased, Wolfgang von Dühren provides not a single detail that could reveal too much about his famous customers. The head of the international direct sales department and his seven-member team sell around fifty cars a year to showbiz personalities, monarchs, and sheikhs. Each of these Porsches is designed to meet the individual wishes of its future owner. “Our customers don’t buy a car, they buy their car,” says von Dühren in summing up his department’s philosophy. In color, decoration, engraving, and more, the team fulfills a very wide range of unique desires. But there are a few limits to individualization. It’s taboo to use leather from endangered species in car interiors, for example.

Angelique Kerber

Angelique Kerber, Porsche Brand Ambassador, 911 Turbo Cabriolet, Porsche Museum, 2018, Porsche AG

Game, set, superstar: this German tennis player became a Porsche brand ambassador in 2015—and proceeded to win contests including the Australian Open, US Open, and Wimbledon. A two-time winner of the Porsche Tennis Grand Prix, she was the proud recipient of a Porsche car each time.
Read more.

Richy Müller

Many people know him as Inspector Thorsten Lannert from the Tatort series in Stuttgart. Müller is not only an actor but also a race-car driver and Porsche fan. Even in Tatort, this brand ambassador drives an old 911.
Read more.

Mark Webber

Mark Webber, 911 GT2 RS Clubsport, Bathurst, Mount Panorama Circuit, 2019, Porsche AG

Both his professional and private lives revolve around Porsche. Webber ended his racing career in 2016, but remains a Porsche represen­tative and collector.
Read more.

Sami Khedira

Sami Khedira, 2018, Porsche AG

If you love driving Porsches and promoting young athletes, it makes sense to combine the two. Like Sami Khedira does. In 2018 this pro soccer player became an ambassador for Porsche’s Turbo for Talents youth development program.
Read more.

Jean Pierre „JP“ Kraemer

Jean Pierre Kraemer, classic-car garage Ulm, 2018, Porsche AG

The career of this YouTube host and producer (JP Performance) started with Porsche. In the early 2000s he did an ­apprenticeship as an automotive clerk at the Porsche Center in Dortmund.

Udo Lindenberg

Udo Lindenberg, Porsche Brand Ambassador, Exhibition "Porsche. Panic. Power.", Porsche Museum, 2015, Porsche AG

He used the revenue from his first major concert to buy a 911 in 1973. Like music and art, Porsche is part of Lindenberg’s life. This musician and Porsche enthusiast is also one of Germany’s most successful Pop artists. The Porsche Museum has presented a special exhibition of his work.
Read more.

Wolfgang von Dühren, Manager, International Direct Sales

Born in Stuttgart on July 26, 1962, von Dühren has worked for Porsche for nearly forty years. He started as an automotive electrician, earned a degree in business administration and switched to customer service, and ended up in special sales. Today he heads a department that works together with the technical experts at Porsche Exclusive Manufaktur to serve an exclusive group of customers, including brand ambassadors and prominent Porsche enthusiasts.

Related Content

Consumption data

Taycan Turbo

WLTP*
  • 26.6 – 22.9 kWh/100 km
  • 0 g/km
  • 383 – 452 km

Taycan Turbo

Fuel consumption / Emissions
Electric power consumption* combined (WLTP) 26.6 – 22.9 kWh/100 km
CO₂ emissions combined (WLTP) 0 g/km
electric range combined (WLTP) 383 – 452 km
electric range in town (WLTP) 432 – 498 km
NEFZ*
  • 28 kWh/100 km
  • 0 g/km

Taycan Turbo

Fuel consumption / Emissions
Electric power consumption* combined (NEDC) 28 kWh/100 km
CO₂ emissions combined (NEDC) 0 g/km

911 Carrera S

WLTP*
  • 11.1 – 10.1 l/100 km
  • 251 – 229 g/km

911 Carrera S

Fuel consumption / Emissions
Fuel consumption combined (WLTP) 11.1 – 10.1 l/100 km
CO₂ emissions combined (WLTP) 251 – 229 g/km
NEFZ*
  • 10.0 – 9.6 l/100 km
  • 227 – 220 g/km

911 Carrera S

Fuel consumption / Emissions
Fuel consumption combined (NEDC) 10.0 – 9.6 l/100 km
CO₂ emissions combined (NEDC) 227 – 220 g/km

911-GT3-Typ-991-II

WLTP*

911-GT3-Typ-991-II

Fuel consumption / Emissions
NEFZ*
  • 12.9 – 12.7 l/100 km
  • 290 – 288 g/km

911-GT3-Typ-991-II

Fuel consumption / Emissions
Fuel consumption combined (NEDC) 12.9 – 12.7 l/100 km
CO₂ emissions combined (NEDC) 290 – 288 g/km

Taycan Turbo S

WLTP*
  • 25.6 – 24.3 kWh/100 km
  • 0 g/km
  • 390 – 416 km

Taycan Turbo S

Fuel consumption / Emissions
Electric power consumption* combined (WLTP) 25.6 – 24.3 kWh/100 km
CO₂ emissions combined (WLTP) 0 g/km
electric range combined (WLTP) 390 – 416 km
electric range in town (WLTP) 434 – 477 km
NEFZ*
  • 28.5 kWh/100 km
  • 0 g/km

Taycan Turbo S

Fuel consumption / Emissions
Electric power consumption* combined (NEDC) 28.5 kWh/100 km
CO₂ emissions combined (NEDC) 0 g/km

911 Carrera 4S

WLTP*
  • 11.1 – 10.2 l/100 km
  • 253 – 231 g/km

911 Carrera 4S

Fuel consumption / Emissions
Fuel consumption combined (WLTP) 11.1 – 10.2 l/100 km
CO₂ emissions combined (WLTP) 253 – 231 g/km
NEFZ*
  • 10.1 - 9.7 l/100 km
  • 231 - 222 g/km

911 Carrera 4S

Fuel consumption / Emissions
Fuel consumption combined (NEDC) 10.1 - 9.7 l/100 km
CO₂ emissions combined (NEDC) 231 - 222 g/km