The Porsche Podcast

In the Porsche Podcast, we dive into the world of Porsche together. We will get to know the myth of the brand, talk about innovations and products - and above all about the people behind them. Host Sebastian Rudolph is vice president communications, sustainability and politics at Porsche. In every podcast episode he welcomes two guests - from the world of Porsche, but also beyond.


Episode 2: The GT legend – road cars with racing credentials

Only very special Porsche vehicles get to feature ‘GT’ in their name. The abbreviation generally stands for ‘gran turismo’ and can loosely be translated as ‘great ride’ but at Porsche, the two letters also mean something else – racing with road approval. In episode 2 of the podcast, Frank-Steffen Walliser – the man responsible for the 911 and 718 model series, including the GT cars – and former racing driver and Porsche brand ambassador Mark Webber get to the bottom of the GT legend.


As part of the second episode of the Porsche Podcast, Porsche AG is giving away three model cars of the brand new 911 GT3 on a scale of 1:43. The quiz runs from now until 30 April 2021. To have a chance of winning, participants must answer the question asked in the podcast correctly and send the solution by email to Porsche will select a winner from all correct entries. Anyone aged 18 or over and resident in the EU can take part.

The detailed conditions of participation can be read here.


Episode 1: Brands: Being successful and staying at the top

In episode 1 of The Porsche Podcast we talk about brands. Some of them we even take for granted in our use of language. If you search for something on the Internet, you "Google" – and the top model of a product range is often described as “the Porsche” of its class. How does this happen? What is the recipe for success? And how does a brand stay at the top of its game?

Our guests: Maria Sharapova, entrepreneur and exceptional tennis player, and Detlev von Platen, member of the Executive Board Sales and Marketing at Porsche.