Software competence is no longer a ‘nice-to-have’ for OEMs: it is a key differentiator in a continuously evolving and highly competitive market. With no choice for the automotive industry but to digitally reinvent itself, Chief Data Architect Helge Silberhorn explains what this means at Porsche.
There are many reasons why the Fuchs wheel became a legend. The most important is the design. The critical feedback was provided by Ferdinand Alexander Porsche and in 1966 the aluminum wheel made its world debut.
The first GT model based on the latest generation of the Porsche 911 (992) is all set to launch. A great deal of importance was attached to the transfer of technology from motorsport to the road during its development. The result: significantly improved performance on the circuit and in everyday life.
Cooperation: Porsche develops new application for 3D printing together with Mahle and Trumpf