Flying Colors

With sports cars, colors are more than just makeup—they underscore the character of the car. The Targa is an especially good example of this principle, as it has been for five decades.

Green wave: Getting the green light: Green is used to indicate actions that are functioning or permitted. Green means go.

Pure white: From a physics standpoint, white is the sum of all colors. It’s also regarded, without any negative connotations, as the purest of them all. A symbol for light, the ideal, the good.

Black is beautiful: It’s no coincidence that black is the favorite color of the designers. It blends into the background, letting the form and functionof the sports car command the spotlight.

On a Silver Platter: Silver is the ideal color for sports cars: It embodies lightness, freedom, speed, and clarity, but can also appear cool and restrained.

The Red Thread: Red, in a positive sense, is a signal color—a symbol of love. Red stands for playing with fire; in cars as in life, the color of blood embodies vitality.

Virtuoso Blues: Blue is the color of the distant sky and the ocean, and represents the positive side of the imagination. It is the embodiment of harmony, trust, and reliability.

Ray of Sunshine: There can be no other color for the sun and light,and therefore alsoenlightenment. So yellow also stands for optimism, joie de vivre, and sensibility.

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How custom colors are created
Products

How custom colors are created

Whether a cult color from the 1990s or an individually created paint: With the Paint to Sample and Paint to Sample Plus programs, customers’ ideas are set virtually no limits.

Consumption data

911 Carrera 4S (2023)

WLTP*
  • 11.1 – 10.2 l/100 km
  • 253 – 231 g/km
  • G Class

911 Carrera 4S (2023)

Fuel consumption* / Emissions*
Fuel consumption* combined (WLTP) 11.1 – 10.2 l/100 km
CO₂ emissions* combined (WLTP) 253 – 231 g/km
CO₂ class G

911 GT3

WLTP*
  • 13.8 – 13.7 l/100 km
  • 312 – 310 g/km
  • G Class
  • G Class

911 GT3

Fuel consumption* / Emissions*
Fuel consumption* combined (WLTP) 13.8 – 13.7 l/100 km
CO₂ emissions* combined (WLTP) 312 – 310 g/km
CO₂ class G
CO₂ class weighted combined G

Macan Electric

WLTP*
  • 19.8 – 17.0 kWh/100 km
  • 0 g/km
  • A Class

Macan Electric

Fuel consumption* / Emissions*
Electric power consumption* combined (WLTP) 19.8 – 17.0 kWh/100 km
CO₂ emissions* combined (WLTP) 0 g/km
CO₂ class A