Porsche not only preserves history, but also uses the past as a drive for the future. In 2025, Porsche Heritage and Museum dedicates itself more than ever to its "Mission: Future Heritage" and shows how the past, present and future are inextricably linked.

Porsche is constantly transforming itself without losing its identity. Heritage is therefore not a retrospective, but a strong foundation for what distinguishes the brand: authenticity, design, performance and craftsmanship.

The "Mission: Future Heritage" not only preserves this heritage, but uses it as fuel for what is to come. Because the future of Porsche begins with its history.

Contents and focus topics

The mission of Porsche Heritage and Museum was and is to make the past fit for the future today and to enrich the future with important insights from the past in the present.


Porsche has been manufacturing in Zuffenhausen for 75 years

The first Porsche 356 produced in Germany was completed on 6 April 1950, marking the beginning of an extraordinary success story. Over decades, Zuffenhausen became the centre of Porsche sports car production. Engines, electric drives and the individualization of customer vehicles are also manufactured here.

60 Years of Porsche 911 Targa

The Porsche 911 Targa celebrates its 60th anniversary. Since its world premiere at the IAA 1965, it has embodied a unique blend of driving pleasure, open-top driving and safety.

Mission: Future Heritage | Visualizations

The visualizations emphasize the connections between the eras and vehicles: technologies, concepts and values evolve over decades. Innovations also arise from past experience and passion. Historic vehicle designs in motorsport inspire today's winning cars – we invite you to explore the "Mission: Future Heritage" for yourself.

Mission: Future Heritage | Worldwide

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Hel Riders 2025

At the beginning of June 2025, the Porsche Museum supported the Hel Riders festival in Poland with the sports car duo Porsche 917/30 Spyder (‘Vaillant’) and Porsche Taycan Turbo GT (‘Vaillant’). This festival unites enthusiasts of retro-motoring, surfing and skateboarding.

Exhibition Kit, 2025, Porsche AG
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Special Exhibition "Mission: Future Heritage" in Hamburg

his summer, the PROTOTYP automotive museum in Hamburg in cooperation with the Porsche Museum Stuttgart invites visitors on a special journey through time with its special exhibition “Mission: Future Heritage.” Displaying six thematically selected vehicle pairs, the special exhibition shows how Porsche uses its heritage of the past as a drive for the future – whether in motorsports or in the construction of street-legal production models. Because the past, present, and future are inextricably linked. The special exhibition can be visited from 23 July to 7 September at the PROTOTYP car museum.

Credit: Porsche Norway / Marcus Valeur
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Vaillant-Duo on Tour

The Vaillant duo of the Porsche Museum on tour. At its first stop at the Fjordluft Festival in Laerdal, Norway, it attracted the attention of the Porsche community.

Porsche Experience Center Franciacorta, Exhibition Kit, 2025, Porsche AG
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Porsche Experience Center Franciacorta

The Experience Center in Franciacorta welcomes its guests with a Porsche 718-Duo. With tradition in mind, the current vehicle can be experienced on Center’s race track.

Time travel: Porsche presents selected cars at Retro Classics

Porsche invites Retro Classics 2025 visitors to an exciting journey that combines the past, present and future of the sports car. From 27 February to 2 March 2025, the company from Zuffenhausen will set up in Hall 1 to present a carefully curated selection of cars that not only make the captivation of the Porsche brand tangible, but also provide deep insights into the Porsche Heritage and Museum areas.

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Seoul Mobility Show

The Porsche 904 Carrera GTS from the Porsche Museum's collection formed the historical reference point for the current GTS product portfolio at this year's Seoul Mobility Show.

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Consumption data

718 Cayman GT4 RS

718 Spyder RS

911 Carrera GTS

911 Carrera GTS Cabriolet

911 GT3

911 GT3 RS

911 S/T

911 Targa 4 GTS

Macan 4S Electric

Macan Turbo Electric (preliminary values)

Panamera 4

Taycan Sport Turismo

Taycan Turbo GT