In just three years, Icons of Porsche has established itself as the leading car festival in the Middle East with over 50,000 fans celebrating not only all things related to the past, present and future of Porsche, but also regional arts and culture, cuisine and entertainment for the whole family.
Icons of Porsche has developed to become the annual highlight for Porsche fans globally as well as for anyone who shares an automotive passion in classics, motorsport or futuristic new prototypes. Debuted in 2021, Icons of Porsche has grown exponentially each year in terms of attractions and visitor numbers and was one of the highlights of the world-wide 75th Porsche anniversary celebrations last year.
“Icons of Porsche just keeps getting better. We have nearly doubled our visitor numbers year on year since it began in 2021, making it the largest car festival in the Middle East,” said Dr. Manfred Bräunl, Chief Executive Officer of Porsche Middle East and Africa.
“I cannot wait to announce some of the beautiful cars we have in store that will not only come from local collectors but also from the Porsche Museum in Stuttgart. Last year’s event overwhelmed us, with over 27,000 visitors and media coming from all over the world to celebrate with us.”
‘The Slab’ Dubai Design District
Proving to be the perfect location once again, ‘The Slab’ will host the two-day celebration under the glistening lights of the Dubai skyline backdrop, with artwork installations from renowned artists, live music from local musicians, celebrity appearances and popular food and beverage vendors.
