History 07/17/2018

The “Number 1” lives on

Switzerland played a leading role in the beginnings of the Porsche story: The 356 “No. 1” Roadster made its debut in the country’s capital city, the vehicle’s first appearance at a trade fair was in Geneva and its first owner lived in Zurich. It is therefore only fitting that the 70th anniversary of the sports car was celebrated by driving the very first Porsche through the Bernese Highlands.

Company 06/25/2018

A Perfect Balance

Cuvée 356 is its name: a wine specially commissioned by Porsche in commemoration of its sports-car anniversary. This exclusive symphony of wine was composed in Austria—where, some seventy years ago, the first Porsche sports car came to be.

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Dates & Events
July 20, 2018
Hockenheimring (DE)

Porsche Mobil 1 Supercup – Round 5 (till July 22, 2018)

July 21, 2018
Lime Rock/Connecticut (USA)

IMSA – Race Lime Rock

July 25, 2018
Green Eagle Golf Courses, Hamburg

Porsche European Open (till July 29, 2018)

July 26, 2018
Spa (BEL)

Blancpain GT Series Endurance Cup – Round 7 (till July 29, 2018)

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  5. Porsche has again delivered more vehicles in the first half of 2018
9:11 Magazine

Episode 7 – Speed

In episode 7 of 9:11 Magazine, everything is linked to the topic of “speed”. Over five chapters, the online TV series features daring world-record chasers, passionate racing drivers and dynamic sports cars.

The art of speed

Witness to legendary races: To this day, the posters by graphic designer Erich Strenger convey the adrenaline and racing heartbeat associated with Porsche’s greatest victories, and are examples of the unique art of putting speed on paper.

Made for speed

A true rarity: Only 21 units of the Porsche 911 GT1 Evo were built. The fact that road-approved versions of this racing car were ever built is due to a very special rule.

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Porsche in the Media

Mission E

Doing everything differently yet still decisively stamping classic Porsche virtues on the electric era. A dossier on the subject of electromobility.

The Golden Middle

The equator divides the earth into north and south—as it does Ecuador. A journey through the land that bears its name.

Only a broken leg. Yours, Annie

Annie Bousquet loved speed and stimulation. Her world-record drive fascinated her contemporaries. But tragedy followed on the heels of triumph.

Wild at Heart

The off-road terrain at Porsche’s Leipzig site is a remarkable natural habitat. For Bertram Schultze it’s simply his preserve.

As If by Magic

Driving a Porsche is an experience. So is parking one. The new Porsche Cayenne can slip in with particular elegance. With a driver—or without.

His Company, His Life

Dr. Wolfgang Porsche is the face of the brand and its ambassador. In May he will celebrate his 75th birthday.


Background on the design of future e-models: Michael Mauer on the Porsche Mission E Cross Turismo.

Conceiving Color

The new Porsche 911 GT3 RS: 0 to 100 kmh in 3.2 seconds, peak speed 312 kmh. It's green. Why is that?

Back to the Roots

Porsche has brought the 356 “No. 1” Roadster from 1948 back to life as a show car.

Sound Machine

Porsche is planning a major offensive at Le Mans: Acoustically, the 911 RSR is already in the lead.

Dialogue of Forms

We present the future of the sports car with models on a scale of 1:3—seen here for the first time and set in Paris by art photographer Eric Otto.


From the track to the road—this is reality for Porsche. We look at the ability to combine everyday usability and recreation with the possibilities of modern mobility.

Materials of the Future

It’s better to implement ideas than to dream of them. And that’s how the developers of Porsche proceed: the seemingly impossible becomes tangible technology.

Nerves of Zeal

Car races are decided on the track. That will continue to be the case in the future. But virtual contests are on the rise. Welcome to the world of eSports.

Level 6

Level 5—the highest level of automated driving. No driver and no steering wheel. The technology is expected to be ready for use within a decade.

At the Limit

Limit: the point at which it’s not possible to go farther. The natural habitat of race-car drivers and their crews. Scenes from previous years of Porsche Motorsports.

Designing for the Future

Style Porsche is shaping how digital elements will be incorporated into sports cars in the years to come. A visit to the future-oriented architects in Weissach.

Porsche Takes the Plunge

Spring of 1977: Porsche fans are shaken to the core when the brand comes out with its new top model, the 928. The car defies—and exceeds—all expectations.

Miniature Marvels

Conceived for kids, built for adults: Bernd Pennewitz makes iconic Porsche replicas—in miniature form with electric drives.


Porsche stopped producing the legendary 550 Spyder sixty years ago. That was also when Lew Bracker entered his last race.

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