Shaggy fur, long ears, pointed teeth and cheeky grins, that's how charming and daring the monsters look. These troll-like figures enjoy international cult status among young and old, and some examples have now become sought-after collector's items. The art collectible "King Mon in Porsche 911 Targa" has the potential to do so: The high-quality metal sculpture, which is just under 40 centimeters tall, can be seen for the first time as part of this year's "Icons of Porsche" event in Dubai and will be available in 2026. The production version will be limited to 60 units worldwide, the number is inspired by the "60 years of Targa" anniversary.
“Having one of my characters in a car for the first time and reimagining the iconic Porsche Targa was truly inspiring,” says Kasing Lung. "King Mon" is one of the monster characters and is a powerful and courageous leader who exudes self-confidence. The protective instinct and its confident charisma correspond to the qualities of the 911 Targa. In 1965, Porsche presented this iconic body variant with the wide roof bar for the first time. Since then, the 911 Targa has combined the advantages of an open-top convertible with the everyday comfort and safety of a coupé.
"Kasing Lung understands how to combine emotion and form in a unique way – a quality that also distinguishes our brand. The cooperation underlines how closely topics such as creativity, cultural relevance and emotional appeal are linked to the Porsche brand today," says Deniz Keskin, Director Brand Management and Partnerships at Porsche AG. With "King Mon in Porsche 911 Targa", the sports car manufacturer is continuing its collaboration with Kasing Lung: In March 2025, at the invitation of Porsche Taiwan, it exhibited selected works of art in the newly opened Porsche NOW showroom in Taipei.
While the limited figure represents a King Mon in a historic miniature Targa, a life-size Labubu figure takes a seat in the Art Car – a 911 Targa (Type 992). Dressed in a Porsche T-shirt, this is another attraction of the "Icons of Porsche" event. Inspired by the Dubai venue, Kasing Lung has created a Labubu-style design for the sports car.
About Kasing Lung and the Monsters
Kasing Lung invented the three-part children's book series "The Monsters" in 2015. The Labubu monster in particular gained great popularity through the sale of plush figures and key chains in surprise boxes ("Blind Boxes"). To date, over 300 different Labubu figures have been presented, which differ significantly in size and price. Kasing Lung was born in Hong Kong in 1972 and currently lives in Belgium.