Porsche Canada reports its 2024 half-year sales results

09/07/2024

Deliveries of 4,825 units represent a decrease of 14% over the same period in 2023.

3,167 second-quarter sales
4,825 deliveries 14% below the first half of last year
Best Porsche Approved Certified Pre-owned half-year performance to date

Porsche Cars Canada, Ltd. (PCL), importer and distributor for the sports car manufacturer from Stuttgart, today reported sales of 4,825 units for the first half of 2024, a year-over-year decrease of 14%. Porsche Approved Certified Pre-Owned vehicle sales achieved a stellar first half of the year with 2,012 units reported, an increase of 11% over the same period in 2023.

\"We are excited to see the first customer deliveries of the new Cayenne E-Hybrid,\" said John Cappella, President & CEO, Porsche Cars Canada, Ltd. ‟Moreover, we are expecting the arrival of the new 2025 Taycan models which will further accelerate our sales momentum in 2024.”

In 2024, the Stuttgart brand is launching the fully electric Macan, as well as revised versions of three of its models: the Panamera, Taycan, and the iconic 911 sports car.

Model	PCL Jan-Jun Sales
2024	2023
718 Boxster	194	142
718 Cayman	172	195
911	1,207	916
Cayenne	1,345	1,544
Macan	1,675	2,369
Panamera	127	151
Taycan	105	285
Grand Totals	4,825	5,602
Porsche Approved Certified Pre-Owned	2,012	1,809

This press release contains forward-looking statements and information that reflect Porsche AG's current views about future events. These statements are subject to many risks, uncertainties, and assumptions. They are based on assumptions relating to the development of the economic, political, and legal environment in individual countries, economic regions, and markets, and in particular for the automotive industry, which we have made on the basis of the information available to us and which we consider to be realistic at the time of publication. If any of these risks and uncertainties materializes or if the assumptions underlying any of the forward-looking statements prove to be incorrect, the actual results may be materially different from those Porsche AG expresses or implies by such statements. Forward-looking statements in this presentation are based solely on the circumstances at the date of publication. We do not update forward-looking statements retrospectively. Such statements are valid on the date of publication and can be superseded. This information does not constitute an offer to exchange or sell or an offer to exchange or buy any securities.

About Porsche Cars Canada, Ltd.
Established in 2008, Porsche Cars Canada, Ltd. (PCL) is the exclusive importer and distributor of the Porsche 911, 718 Boxster and 718 Cayman, Taycan, Panamera, as well as Cayenne and Macan. Headquartered in Toronto, Ontario, since 2017, PCL employs a team of more than 70 in sales, aftersales, finance, marketing, retail development, and public relations. They, in turn, work to provide Porsche customers with a best-in-class experience in keeping with the brand's more than 75-year history of leadership in the advancement of vehicle performance, safety, and efficiency. In 2019, a Parts Distribution Centre opened its doors in Mississauga to service the countrywide network of 23 Porsche Centres. PCL is the dedicated subsidiary of Porsche AG, headquartered in Stuttgart, Germany.

At the core of this success is Porsche's proud racing heritage that boasts some 30,000-plus motorsport wins to date.

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