Pedro Mota is Vice President, Marketing, for Porsche Cars North America, Inc. (PCNA), headquartered in Atlanta. PCNA is the exclusive U.S. importer of Porsche 911; 718 Boxster and Cayman; Macan and Cayenne; Panamera; and Taycan.
As Vice President, Marketing, Mota leads a department that includes marketing communications, dealer marketing, and event marketing along with product planning and social media. He is also responsible for the Porsche Experience Centers in Atlanta and Los Angeles.
Mota assumed his current role with PCNA in October 2018 after serving as President of Rolls-Royce Motor Cars of the Americas, where he was responsible for the U.S., Canadian and Latin American markets.
Mota began his career with Siemens and later went on to work at General Motors and Lehman Brothers. In 2002, he joined Porsche Consulting GmbH in Stuttgart as a Senior Consultant. From there, he transitioned to Porsche Cars North America and worked in Improvement Process, Pre-owned Business and Sales Operations before taking the position of Vice President, Area West.
Mota has an MSc in Electrical Engineering from Lisbon Technical University and an MBA, INSEAD, from the Institute European d’Administration.